Advertising / Marketing Services

Omnicom Group Inc. sustainability score: 47/100

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About Omnicom Group Inc.

Omnicom Group is a New York-based advertising and marketing holding company founded in 1986, with FY2022 revenue of $14.3 billion. It operates globally through major agency networks including BBDO, DDB, TBWA, OMD, PHD, FleishmanHillard, and Ketchum, providing creative, media, and public relations services across consumer, corporate, and government sectors.

Founded 1986Head office New York City, United StatesStaff ~74,900Revenue ~$15.7B (FY2024)Website ↗

Our verdict

Omnicom reports credible operational emissions reductions and SBTi validation, but is structurally complicit in fossil fuel greenwashing. It represents 74–120 active fossil fuel client contracts across its major agencies and the lowest climate policy alignment (8%) among Big Six advertising firms. No fossil-sector client policy exists.

Omnicom Group Inc. scores 47/100 (Making progress) on SINK's independent climate assessment, scored from public data only. Scores are free. Companies can never pay for anything about their own score. Last verified May 2026.

That places Omnicom Group Inc. joint 237th of 934 companies scored, and 5th of 6 in Advertising / Marketing Services.

The ten questions

What is Omnicom Group Inc. doing well, and where does it fall short?

Strongest on Carbon Footprint: Operations and Targets & Commitments (6/10, 6/10). Weakest on Nature & Biodiversity Impact and Resource Use & Waste (3/10, 3/10).

What's missing

Where Omnicom Group Inc. lost points

For each question that lost points, the evidence our public rubric looks for that we didn't find.

  • Emissions from its own operations6/10Its own emissions aren't independently verified or tracked over several years.
  • Emissions from its supply chain5/10Most of its supply-chain (Scope 3) emissions aren't measured.
  • Whether its emissions are falling5/10No evidence of a year-on-year fall in its total emissions.
  • How clean its energy is4/10Less than half its energy shown to be renewable, or no transition plan.
  • Its effect on nature3/10No assessment of its effect on nature, and no basic environmental policy.
  • How it uses materials and handles waste3/10No active waste reduction, reuse or repair shown.
  • Its effect on water4/10No measured water footprint with reduction targets.
  • Its climate targets6/10Its targets aren't validated by the Science Based Targets initiative.
  • How openly it reports6/10No annual impact report, or no pay linked to climate targets.
  • Its record on controversies3/10Points deducted for controversies or its business model. The finding is under question 10.

A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.

The calculation

How is Omnicom Group Inc.'s SINK score calculated?

Same ten questions for every company. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
Advertising / Marketing Services sector ceiling.
60 / 100
Performance score
Sum of the ten questions, each scored 0 to 10.
45 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 60) + (0.7 × 45) = 49.5
Scale penalty
Multiplier based on total emissions. Bigger polluters lose more.
× 0.95
Final score
Rounded. Making progress.
47 / 100
Where the evidence comes from

What evidence is Omnicom Group Inc.'s score based on?

12 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.

25% of them were published by Omnicom Group Inc. itself; the rest come from independent sources.

9 of 12 sources are independent of the company.

[1]Self-reported
SBTi Target and Environmental Data
OngoingArchived copy from 2025-11-11: the original link no longer opens for us.
Q1Q2Q3Q4Q5Q7Q8
View →
[2]Independent source
Tracenable GHG Emissions
Unknown
Q1Q2
View →
[3]Self-reported
Omnicom CSR Report 2023
2023
Q6Q8
View →
[4]Self-reported
Corporate Responsibility Governance
OngoingArchived copy from 2023-07-20: the original link no longer opens for us.
Q5Q6Q9
View →
[5]SEC filing
DEF 14A Proxy Statement 2024
2024
Q9
View →
[6]Public record
Omnicom Names Karen van Bergen Chief Environmental Sustainability Officer
2021
Q9
View →
[7]Independent source
Aligning with Net Zero in the PR and Advertising Sector
2024
Q10
View →
[8]Independent source
Clean Creatives F-List
Ongoing
Q10
View →
[9]Independent source
Omnicom Group — DeSmog Profile
Ongoing
Q10
View →
[10]Independent source
BBDO — DeSmog Profile
Ongoing
Q10
View →
[11]Independent source
WPP, Omnicom, ESG Investing and Climate Ratings
2024
Q10
View →
[12]Independent source
Planet Tracker — Omnicom Climate Transition Analysis
2026
Q3
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

For Omnicom

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    Omnicom Group Inc.: SINK sustainability score 47/100.

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Omnicom Group Inc. in context

How does Omnicom Group Inc. compare with other advertising / marketing services companies?

Where Omnicom Group Inc. sits among advertising / marketing services peers.

Among the 6 major advertising / marketing services brands we've scored, Omnicom Group Inc. sits 5th of 6.

5/6
Omnicom Group Inc.'s rank
50
Industry average
43
Industry low
60
Industry high
See all 6 in Advertising / Marketing Services →
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