Booking Holdings (Booking.com) is a US-headquartered online travel platform that aggregates and sells hotel rooms, flights, and holiday rentals globally.
Booking Holdings has cut operational emissions 85% since 2019 and secured SBTi-validated net-zero targets by 2040. But the company ignores its massive indirect footprint—facilitating 1 billion+ annual room nights—excluding guest travel emissions from Scope 3. Regulatory action forced termination of its greenwashing 'Travel Sustainable' programme in 2024, and biodiversity and water risks remain entirely unmanaged.
Booking Holdings Inc. (Booking.com) scores 46/100 (Making progress) on SINK's independent climate assessment — scored from public data only. Fees pay for the review, never the result. Last verified May 2026.
That places Booking Holdings Inc. (Booking.com) joint 225th of 812 companies scored, and joint 7th of 19 in E-commerce / Online Retail.
Where Booking Holdings Inc. (Booking.com) sits among e-commerce / online retail peers.
Among the 19 major e-commerce / online retail brands we've scored, Booking Holdings Inc. (Booking.com) is tied =7th of 19, with 2 others.
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Strongest on Carbon Footprint — Operations and Targets & Commitments (8/10, 8/10). Weakest on Water Impact and Nature & Biodiversity Impact (2/10, 2/10).
The 3 companies in the sector scoring nearest above Booking Holdings Inc. (Booking.com).
Etsy has solid operational emissions reporting and renewable energy procurement, but absolute Scope 3 emissions—99% of its footprint—rose 2% in 2024 and are up 504% since 2014.
See the breakdown →Airbnb has cut corporate emissions 82% since 2019 but absolute platform emissions remain flat despite revenue doubling.
See the breakdown →Shopify operates carbon-neutral through renewable energy and permanent carbon removal, but its climate strategy is fundamentally incomplete.
See the breakdown →The formula and all 12 sources.
Same ten questions for every company. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × Scale12 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.
6 of 12 sources are independent of the company.
If you believe a source has been misread or a newer version exists, submit a challenge.
Booking Holdings (Booking.com) is a US-headquartered online travel platform that aggregates and sells hotel rooms, flights, and holiday rentals globally. Founded in 1997 and listed on NASDAQ, it is the largest online travel agency by market capitalisation and books over 1 billion room nights annually across 220+ countries.
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