Apparel (Durable / Outdoor)

Helly Hansen sustainability score: 39/100

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About Helly Hansen

Helly Hansen designs and sells technical outdoor and workwear clothing, footwear and accessories, including the Musto sailing brand. Helly Hansen Holding AS was incorporated in Norway in 1997 and is based in Oslo; its roots go back to 1877.

More about Helly Hansen

Kontoor Brands has owned it since 31 May 2025, and it added US$475.5 million to Kontoor's revenue from then to 3 January 2026. The group had 1,155 employees in 2022, its latest published figure.

Founded 1997Head office Oslo, NorwayStaff ~1,155 (Helly Hansen Group, 2022; latest published group figure)Revenue ~US$475.5M (Kontoor Brands' Helly Hansen contribution, 31 May 2025 to 3 January 2026)Website ↗

Read Helly Hansen's own report ↗

Our verdict

Helly Hansen's latest reported footprint is 216,987 tCO2e, almost all of it in its supply chain, down from about 237,473 t in 2022 on its own numbers. These figures appear only in industry-initiative filings, not in its own reports, and are not assured. No renewable electricity share was found for its own stores, offices and warehouses. It has an SBTi-validated target to cut Scope 1, 2 and 3 emissions by an absolute 42% by 2030 from 2022, but no net-zero target. The IPE index scored the environmental management of its China supply chain 8.65 out of 100.

Helly Hansen scores 39/100 (Below expectations) on SINK's independent climate assessment, scored from public data only. Scores are free. Companies can never pay for anything about their own score. Last verified November 2026.

That places Helly Hansen joint 443rd of 969 companies scored, and 33rd of 55 in Apparel (Durable / Outdoor).

The ten questions

What is Helly Hansen doing well, and where does it fall short?

Strongest on Targets & Commitments and Controversies & Red Flags (8/10, 7/10). Weakest on Energy Source and Nature & Biodiversity Impact (2/10, 3/10).

What's missing

Where Helly Hansen lost points

For each question that lost points, the evidence our public rubric looks for that we didn't find.

  • Emissions from its own operations5/10No full Scope 1 and 2 figures worked out to the GHG Protocol.
  • Emissions from its supply chain5/10Most of its supply-chain (Scope 3) emissions aren't measured.
  • Whether its emissions are falling5/10No evidence of a year-on-year fall in its total emissions.
  • How clean its energy is2/10No renewable energy tariff or major efficiency investment shown.
  • Its effect on nature3/10No assessment of its effect on nature, and no basic environmental policy.
  • How it uses materials and handles waste4/10No measurable waste or recycling targets reported publicly.
  • Its effect on water3/10No monitoring of water use, or no measures to reduce it.
  • Its climate targets8/10No validated long-term net zero target.
  • How openly it reports4/10No dedicated sustainability role, board oversight or public report.
  • Its record on controversies7/10Points deducted for controversies or its business model. The finding is under question 10.

A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.

The calculation

How is Helly Hansen's SINK score calculated?

Same ten questions for every company. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
Apparel (Durable / Outdoor) sector ceiling.
30 / 100
Performance score
Sum of the ten questions, each scored 0 to 10.
46 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 30) + (0.7 × 46) = 41.2
Scale penalty
Multiplier based on total emissions. Bigger polluters lose more.
× 0.95
Final score
Rounded. Below expectations.
39 / 100
Where the evidence comes from

What evidence is Helly Hansen's score based on?

12 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.

33% of them were published by Helly Hansen itself; the rest come from independent sources.

8 of 12 sources are independent of the company.

[1]Independent source
Outdoor Industry Association Climate Action Corps 2024 Progress Report

“1248”

2024
Q1Q2Q3
View →
[2]Independent source
STICA Member Disclosures 2022-2023

“Helly Hansen 6 220 3 161 Target not set Target not set Target not set Target not set”

2024
Q1Q2
View →
[3]Independent source
Better Trail Sustainability Assessment — Helly Hansen

“the brand does not report its greenhouse gas emissions on its website or in its annual impact report”

Ongoing
Q1Q3Q5Q6Q8Q10
View →
[4]Self-reported
Helly Hansen 2022 Due Diligence Report for Responsible Business Conduct

“suppliers to increase energy efficiency, reduce coal as an energy source and adopt renewable energy.”

2022
Q4Q7Q9
View →
[5]Independent source
Shop Ethical — Helly Hansen Sustainability Profile

“the lowest performance band”

Ongoing
Q5Q7Q9Q10
View →
[6]Self-reported
Helly Hansen Sustainability — Water Page

“target to have 80% of our facilities on the highest level by 2025”

Ongoing
Q2Q7
View →
[7]Self-reported
Helly Hansen Sustainability — Main Page

“We do not recycle garments, but we are working to use as many recycled materials as possible”

Ongoing
Q6
View →
[8]SEC filing
Kontoor Brands 10-K Annual Report (Fiscal Year Ended January 3, 2026)

“Helly Hansen is a premium global outdoor and workwear brand”

2026
Q6Q9
View →
[9]Third-party verified
SBTi Target Dashboard — Helly Hansen Target Validation

“Helly Hansen commits to reduce absolute scope 1, 2 and 3 GHG emissions 42% by 2030 from a 2022 base year.”

Ongoing
Q8
View →
[10]Self-reported
Helly Hansen 2024 Due Diligence Report (CSRD/ESRS aligned)

“It submitted a Science-Based Target for a 42% absolute reduction across Scopes 1, 2 and 3 by 2030 against a 2022 baseline.”

2024
Q8Q9
View →
[11]
fashionunited.com

“the 675 million dollars baseline used for the 2030 growth target is a pro-forma figure”

Q9
View →
[12]
ecotextile.com

“from pro-forma 2025 sales of $675 million.”

Q9
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

For Helly Hansen

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    Helly Hansen: SINK sustainability score 39/100.

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Helly Hansen in context

How does Helly Hansen compare with other apparel (durable / outdoor) companies?

Where Helly Hansen sits among apparel (durable / outdoor) peers.

Among the 55 major apparel (durable / outdoor) brands we've scored, Helly Hansen sits 33rd of 55.

33/55
Helly Hansen's rank
41
Industry average
18
Industry low
55
Industry high
See all 55 in Apparel (Durable / Outdoor) →
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