Faith in Nature·FMCG / Consumer Goods·Last verified 31 May 2026
56
out of 100
Making progressPending Review

Faith in Nature operates a small UK personal care manufacturer with genuine renewable energy infrastructure and governance innovation (Nature on the Board). Its sustainability story is real but narrow: strong on energy and transparency, weak on supply chain verification, water data, and science-backed targets. No controversies found.

The calculation

Every score shows its working.

Same formula for every company. No curve. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
FMCG / Consumer Goods sector ceiling.
30 / 100
Performance score
Sum of the 10 rubric questions, scored 0–10 each.
67 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 30) + (0.7 × 67) = 55.9
Scale penalty
Multiplier based on absolute emissions volume — physics-first.
× 1
Final score
Rounded. Making progress.
56 / 100
The ten questions

Where Faith in Nature is strong, and where it isn't.

Strongest on Controversies & Red Flags and Energy Source (9/10, 8/10). Weakest on Targets & Commitments and Water Impact (4/10, 5/10).

Where the evidence comes from

Every document used, listed.

6 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.

Limited data coverage. This assessment is based on 6 sources, 50% of which are self-reported by the company. Scores may change as independent evidence becomes available.

[1]Public record
Faith in Nature reveals 2024 Impact Report — a blueprint for sustainable beauty
2025
Q1Q3Q8
View →
[2]Self-reported
Faith in Nature Sustainability Page
Ongoing
Q1Q2Q4Q5Q6Q7Q8
View →
[3]Self-reported
B Corp Month 2025 — Celebrating what it means to be a B Corp
2025
Q2Q3Q4Q6Q7
View →
[4]Third-party verified
Nature on the Board — Lawyers for Nature
Unknown
Q5Q9
View →
[5]Third-party verified
B Corporation Directory — Faith in Nature
Ongoing
Q9
View →
[6]Self-reported
2025 Wrapped — Faith in Nature
2025
Q10
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

Faith in Nature in context

Faith in Nature is the highest-scoring fmcg / consumer goods company we've rated.

Among the 41 major fmcg / consumer goods brands we've scored, Faith in Nature sits 1st of 41.

1/41
Faith in Nature's rank
40
Industry average
23
Industry low
56
Industry high
How this score has moved

Faith in Nature's score over time.

today

Score history begins 5 April 2026.

As Faith in Nature's score updates, the trajectory will appear here.

We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.

What's being contested

This score is not currently being contested.

Every challenge is published. We'd rather be corrected than wrong — that's the whole point.

No challenges submitted yet. If you have evidence that contradicts this score, you can challenge any question above — cite a public source and we'll review it.

About Faith in Nature

Faith in Nature is a UK-based FMCG company specializing in natural, biodegradable personal care products including shampoos, conditioners, and body care. Founded in 1976, it operates as a certified B Corp with ~100 employees and is known for botanical formulations and refill packaging options.

Founded
Headquarters
GB
Employees
~106
Annual revenue
~£17.6M
Company website ↗
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