Jewellery & Watches

TAG Heuer sustainability score: 24/100

24/100
Significant gaps-15 since last review
7th of 8 in Jewellery & Watches

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About TAG Heuer

TAG Heuer is a Swiss luxury watchmaker headquartered in La Chaux-de-Fonds and owned by LVMH. It makes mechanical and connected watches, with manufacturing in La Chaux-de-Fonds, Chevenez, Cornol and Tramelan and a global retail network, and holds Responsible Jewellery Council Code of Practices certification.

Head office La Chaux-de-Fonds, SwitzerlandWebsite ↗

Our verdict

TAG Heuer publishes no brand-level emissions, energy, water or waste figures; its footprint is reported only within LVMH’s group figures, which set its scale penalty but earn it no credit. No brand-level emissions target was found, and LVMH group targets are not credited to the brand. Its Responsible Jewellery Council certification, held since 2011 and renewed in 2026, is the main brand-level third-party evidence. Coverage of the brand is thin.

TAG Heuer scores 24/100 (Significant gaps) on SINK's independent climate assessment, scored from public data only. Scores are free. Companies can never pay for anything about their own score. Last verified October 2026.

That places TAG Heuer joint 837th of 934 companies scored, and 7th of 8 in Jewellery & Watches.

The ten questions

What is TAG Heuer doing well, and where does it fall short?

Strongest on Controversies & Red Flags and Nature & Biodiversity Impact (8/10, 3/10). Weakest on Carbon Footprint: Operations and Emissions Trajectory (1/10, 1/10).

What's missing

Where TAG Heuer lost points

For each question that lost points, the evidence our public rubric looks for that we didn't find.

  • Emissions from its own operations1/10No emissions figures for its own operations, not even an estimate from energy bills.
  • Emissions from its supply chain2/10No assessment of where its supply-chain emissions come from.
  • Whether its emissions are falling1/10No evidence its emissions are falling, not even from energy bills or mileage.
  • How clean its energy is1/10No renewable energy tariff or major efficiency investment shown.
  • Its effect on nature3/10No assessment of its effect on nature, and no basic environmental policy.
  • How it uses materials and handles waste2/10No active waste reduction, reuse or repair shown.
  • Its effect on water1/10No figures for its water use.
  • Its climate targets2/10No specific targets with dates.
  • How openly it reports3/10No published sustainability data, or no one named as responsible for it.

A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.

The calculation

How is TAG Heuer's SINK score calculated?

Same ten questions for every company. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
Jewellery & Watches sector ceiling.
40 / 100
Performance score
Sum of the ten questions, each scored 0 to 10.
24 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 40) + (0.7 × 24) = 28.8
Scale penalty
Multiplier based on total emissions. Bigger polluters lose more.
× 0.82
Final score
Rounded. Significant gaps.
24 / 100
How this score has moved

Has TAG Heuer's score changed?

TAG Heuer's score has moved from 39 to 24 across 2 recorded reviews, down 15 points.

0255075100399 April 20262417 October 2026
  1. 39 → 24-1517 October 2026

    correction: deliberate re-score under v2.5.13 (owner, 2026-10-15) — moved into Jewellery & Watches from a pre-v2.5 record and re-scored under current rules; Q8 and Q4 marked on brand-level evidence only (group targets earn a brand no credit, owner 2026-10-17).. Sector corrected "Electronics / Hardware" (base 40) → "Jewellery & Watches" (base 40), sourced from EDITORIAL Owner decision 2026-10-15: Jewellery & Watches (v2.5.13; brand-vs-parent ruling)

  2. Scored 399 April 2026

    Initial score at platform launch

Where the evidence comes from

What evidence is TAG Heuer's score based on?

8 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.

38% of them were published by TAG Heuer itself; the rest come from independent sources.

[1]Self-reported
LVMH — Taking Action for the Climate

“TOTAL (tCO₂e) 213,937 5,545,811”

Ongoing
Q1Q2Q3Q4Q7
View →
[2]Third-party verified
TAG Heuer RJC Certificate of Practices (2024–2026)

“Manufacture & assembling of watch movement”

2026
Q1Q2Q5Q9
View →
[3]Third-party verified
RJC Member Directory — TAG Heuer

“Date Joined: October 2005”

Ongoing
Q5
View →
[4]Self-reported
LVMH — Guaranteeing Responsible and Transparent Value Chains

“100% of the diamonds larger than 0.2 carats purchased by the Group were certified by a gemological laboratory that guaranteed their origin”

Ongoing
Q5Q6
View →
[5]Public record
TAG Heuer Formula 1 Collection — The Ethos

“TAG Heuer is committed to promoting circular economy principles.”

Unknown
Q6Q8
View →
[6]Self-reported
LVMH — Protecting Biodiversity

“LVMH aims to reduce industrial water withdrawals by 30% by 2030.”

Ongoing
Q7
View →
[7]Public record
TAG Heuer Achieves RJC Re-certification — Jewellery Business

“TAG Heuer was first certified in 2011.”

2024
Q9
View →
[8]Public record
TAG Heuer — Wikidata Q645984

“owned by LVMH”

Ongoing
Q9
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

For TAG Heuer

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    TAG Heuer: SINK sustainability score 24/100.

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TAG Heuer in context

How does TAG Heuer compare with other jewellery & watches companies?

Where TAG Heuer sits among jewellery & watches peers.

Among the 8 major jewellery & watches brands we've scored, TAG Heuer sits 7th of 8.

7/8
TAG Heuer's rank
38
Industry average
23
Industry low
56
Industry high
See all 8 in Jewellery & Watches →
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