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FMCG / Consumer Goods

Playmobil (Horst Brandstätter Group) sustainability score: 21/100

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About Playmobil (Horst Brandstätter Group)

This record covers the Horst Brandstätter Group of Zirndorf, Germany, which makes Playmobil toys, its largest business, and Lechuza planters. The group generated €409M in revenue in its 2024/25 financial year.

More about Playmobil (Horst Brandstätter Group)

It makes its products at its own plants, including sites in Malta and the Czech Republic.

Head office Zirndorf, GermanyRevenue €409M revenue (FY 2024/25, whole group, company release)Website ↗

Read Playmobil (Horst Brandstätter Group)'s own report ↗

Our verdict

The Horst Brandstätter Group publishes no Scope 1, 2 or 3 emissions data. Its 2027 climate neutrality target covers Scope 1 and 2 by its own calculation, with no baseline or progress figures. Recycled and bio-based plastics appear in some ranges, but there is no group-wide share, and it publishes no sustainability report.

Playmobil (Horst Brandstätter Group) scores 21/100 (Significant gaps) on SINK's independent climate assessment, scored from public data only. Scores are free. Companies can never pay for anything about their own score. Last verified November 2026.

That places Playmobil (Horst Brandstätter Group) joint 958th of 1,017 companies scored, and 57th of 57 in FMCG / Consumer Goods.

The ten questions

What is Playmobil (Horst Brandstätter Group) doing well, and where does it fall short?

Strongest on Controversies & Red Flags and Energy Source (8/10, 4/10). Weakest on Carbon Footprint: Operations and Carbon Footprint: Supply Chain (1/10, 1/10).

What's missing

Where Playmobil (Horst Brandstätter Group) lost points

For each question that lost points, the evidence our public rubric looks for that we didn't find.

  • Emissions from its own operations1/10No emissions figures for its own operations, not even an estimate from energy bills.
  • Emissions from its supply chain1/10No assessment of where its supply-chain emissions come from.
  • Whether its emissions are falling1/10No evidence its emissions are falling, not even from energy bills or mileage.
  • How clean its energy is4/10Less than half its energy shown to be renewable, or no transition plan.
  • Its effect on nature3/10No assessment of its effect on nature, and no basic environmental policy.
  • How it uses materials and handles waste4/10No measurable waste or recycling targets reported publicly.
  • Its effect on water3/10No monitoring of water use, or no measures to reduce it.
  • Its climate targets3/10No specific targets with dates.
  • How openly it reports3/10No published sustainability data, or no one named as responsible for it.

A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.

The calculation

How is Playmobil (Horst Brandstätter Group)'s SINK score calculated?

Same ten questions for every company. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
FMCG / Consumer Goods sector ceiling.
30 / 100
Performance score
Sum of the ten questions, each scored 0 to 10.
31 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 30) + (0.7 × 31) = 30.7
Scale penalty
Multiplier based on total emissions. Bigger polluters lose more.
× 0.7
Final score
Rounded. Significant gaps.
21 / 100
Where the evidence comes from

What evidence is Playmobil (Horst Brandstätter Group)'s score based on?

20 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.

55% of them were published by Playmobil (Horst Brandstätter Group) itself; the rest come from independent sources.

[1]Self-reported
Playmobil Sustainability Theme Page

“By 2027, the Group plans to be completely climate-neutral (Scope 1+2, according to own calculation based on Greenhouse Gas Protocol).”

Ongoing
Q1Q5Q8
View →
[2]Independent source
ISO 50001 Energy Management System Certificate

“The certificate is valid from 2026-01-16 until 2029-01-15.”

Valid until 2029
Q1
View →
[3]Self-reported
2025 Environment and Energy Policy

“Energy Management System according to DIN EN ISO 50001 at our locations in Germany and Czech Republic”

2025
Q1Q2Q9
View →
[4]Self-reported
Horst Brandstätter Group Sustainability Portal — New Business Models

“exploring ways to integrate climate targets into procurement processes”

Ongoing
Q2Q8
View →
[5]Independent source
CHEManager — Nachhaltiges Spielzeug für Kleinkinder

“Die neuen Spielsets des Kleinkindportfolios werden aus dem zu 100 % biobasierten ABS-Material Terluran Eco GP-22 BC100 von Ineos Styrolution gefertigt.”

Unknown
Q2Q6
View →
[6]Independent source
Toy Association 2024 Sustainability Spotlight: Playmobil

“By 2021, more than 85 percent of The Horst Brandstätter Group had achieved climate neutrality.”

2024
Q3Q4Q7
View →
[7]Independent source
Stuttgarter Zeitung — Fertigung nur noch im Ausland: Deutsches Playmobil-Werk soll Ende Juni schließen

“Künftig werde die Produktion der Playmobil-Figuren an bereits bestehenden Unternehmensstandorten in Malta und Tschechien fortgeführt.”

Unknown
Q3Q7
View →
[8]Independent source
ORF — Playmobil-Werk schließt

“Insgesamt geht es also um einen Rückgang um rund ein Drittel binnen zwei Jahren.”

Unknown
Q3Q9
View →
[9]Independent source
taz — So grün ist das Plastik wirklich?

“mit erneuerbaren Energien von Photovoltaikanlagen auf den Dächern und durch Blockheizkraftwerke”

Unknown
Q4Q6Q10
View →
[10]Independent source
W&V — So ersetzt Playmobil Plastik in seinen Spielfiguren

“Schon jetzt engagiert sich das Unternehmen in Off-Shore-Parks und will in den kommenden Jahren rund 50 Millionen Euro in den Klimaschutz investieren.”

Unknown
Q4Q10
View →
[11]Self-reported
Horst Brandstätter Group Sustainability Portal — Environment & Resource Protection

“Underground cisterns there can store 19,500 m³ of water.”

Ongoing
Q7
View →
[12]Self-reported
Horst Brandstätter Group Sustainability Portal — Ecosystem Protection

“while also assessing the sourcing conditions of bio-based raw materials”

Ongoing
Q5
View →
[13]Self-reported
Horst Brandstätter Group News — Nachhaltigkeitspreis des Landkreises Fürth

“Zudem hat die Unternehmensgruppe insgesamt 15 Bienenvölker auf dem Betriebsgelände in Zirndorf angesiedelt.”

Unknown
Q5
View →
[14]Self-reported
Horst Brandstätter Group Sustainability Portal — Environmental Information

“Für die Ermittlung des biobasierten Anteils wird der Massenbilanzansatz angewendet.”

Ongoing
Q6Q9Q10
View →
[15]Self-reported
Horst Brandstätter Group Sustainability Portal — Synthetic Materials

“Nearly 100% of our shipping and sales packaging is made from recycled cardboard.”

Ongoing
Q6
View →
[16]Self-reported
Horst Brandstätter Group Sustainability Portal — Standards & Certifications

“as well as FSC® and ISCC PLUS certification”

Ongoing
Q5Q9
View →
[17]Self-reported
Horst Brandstätter Group Main Sustainability Portal

“Establishment of strategic partnerships with energy suppliers (PPA)”

Ongoing
Q4Q6
View →
[18]Self-reported
Horst Brandstätter Group News — Ehrgeizige Nachhaltigkeitsziele bis 2027

“Bereits bis zum Jahr 2027 soll die Unternehmensgruppe klimaneutral sein und Emissionen vermeiden.”

2022
Q8
View →
[19]Independent source
Toy World Magazine — Playmobil launches 95% sugarcane-based plastic toys

“is investing around €50m into climate protection”

Unknown
Q8
View →
[20]Independent source
OFI Magazine — Playmobil launches 95% sugarcane-based plastic toys in Happy Meals

“As part of its plan to achieve climate neutrality by 2027”

Unknown
Q8
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

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    Playmobil (Horst Brandstätter Group): SINK sustainability score 21/100.

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Playmobil (Horst Brandstätter Group) in context

How does Playmobil (Horst Brandstätter Group) compare with other fmcg / consumer goods companies?

Playmobil (Horst Brandstätter Group) sits at the bottom of the fmcg / consumer goods pack.

Among the 57 major fmcg / consumer goods brands we've scored, Playmobil (Horst Brandstätter Group) sits 57th of 57.

57/57
Playmobil (Horst Brandstätter Group)'s rank
37
Industry average
21
Industry low
53
Industry high
See all 57 in FMCG / Consumer Goods →
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