Recently scored: Dentsu, Omnicom, Publicis Groupe, WPP
TUI·Aerospace·Hanover, Germany·Founded 1976·Last verified 25 April 2026
29
out of 100
Significant gapsPending Review

TUI's sustainability record is dominated by a high-emissions aviation business with an intensity-based rather than absolute reduction target, undermining credibility. Scope 3 mapping is incomplete, renewable energy penetration negligible, and water impacts in sensitive destinations undisclosed. Greenwashing rulings and lobbying opacity compound weak foundations.

The calculation

Every score shows its working.

Same formula for every company. No curve. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
Aerospace sector ceiling.
38 / 100
Performance score
Sum of the 10 rubric questions, scored 0–10 each.
42 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 38) + (0.7 × 42) = 40.8
Scale penalty
Multiplier based on absolute emissions volume — physics-first.
× 0.7
Final score
Rounded. Significant gaps.
29 / 100
The ten questions

Where TUI is strong, and where it isn't.

Strongest on Carbon Footprint — Operations and Targets & Commitments (6/10, 6/10). Weakest on Water Impact and Energy Source (2/10, 2/10).

Where the evidence comes from

Every document used, listed.

14 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.

[1]Third-party verified
DitchCarbon — TUI organization profile
Ongoing
Q1Q2Q3
View →
[2]Self-reported
TUI Supplementary ESG Fact Sheet 2024
2025
Q1Q7
View →
[3]Self-reported
TUI Group — Emission Reduction Roadmaps
Ongoing
Q2Q8
View →
[4]Self-reported
TUI Group — Strategy and Forecast
Ongoing
Q3Q8Q9
View →
[5]Self-reported
TUI Sustainability Year 2024 in Numbers
2024
Q4Q6
View →
[6]Self-reported
TUI Annual Report 2025 — Non-Financial Declaration
2025
Q4
View →
[7]Self-reported
TUI Newsroom — Expanding Forest Restoration in Zanzibar
Unknown
Q5
View →
[8]Self-reported
TUI Newsroom — TUI Wildlife Programmes with IUCN
Unknown
Q5
View →
[9]Self-reported
TUI UK — Sustainability Page
Ongoing
Q6
View →
[10]Self-reported
TUI 2019 Sustainability Report (ResponsibilityReports.com Archive)
2019
Q7
View →
[11]Self-reported
annualreports.com — LSE TUI 2024
Unknown
Q9
View →
[12]Public record
World Without Fossil Ads — Hamburg Court Ruling on TUI Cruises Misleading Climate Advertising
Unknown
Q10
View →
[13]Third-party verified
InfluenceMap — TUI Company Profile
Ongoing
Q10
View →
[14]Public record
Climate Court — TUI Fair Friday Campaign Greenwashing Ruling
Unknown
Q10
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

TUI in context

Where TUI sits among aerospace peers.

Among the 18 major aerospace brands we've scored, TUI sits 3rd of 18.

3/18
TUI's rank
26
Industry average
20
Industry low
39
Industry high
How this score has moved

TUI's score over time.

today

Score history begins 6 April 2026.

As TUI's score updates, the trajectory will appear here.

We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.

What's being contested

This score is not currently being contested.

Every challenge is published. We'd rather be corrected than wrong — that's the whole point.

No challenges submitted yet. If you have evidence that contradicts this score, you can challenge any question above — cite a public source and we'll review it.

About TUI

TUI is a German travel and tourism conglomerate operating ~150 aircraft, 17 cruise ships, and 1,700+ hotels across Europe and beyond. It's Europe's largest integrated tourism company, generating revenues of €18.9 billion in FY2024 with 20.3 million customers. Core business spans airlines (TUIfly), cruises (Marella), and hotel operations in Mediterranean, Caribbean, and tropical destinations.

Founded
1976
Headquarters
Hanover, Germany
Employees
~67,000
Annual revenue
~€23.2B
Company website ↗
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