Pinterest sustainability score: 53/100
Pinterest is a visual discovery and bookmarking platform founded in 2010, headquartered in Palo Alto. As a born-in-the-cloud SaaS business, it hosts content and user data primarily via AWS infrastructure.
More about Pinterest
The platform has 500+ million monthly active users and generates revenue through advertising and creator tools.
Founded 2010Head office Palo Alto, United StatesStaff ~4,666Revenue ~$3.65BWebsite ↗
Pinterest has solid emissions tracking and a 19% Scope 3 reduction from 2019–2021, but most recent figures are three years old. Cloud dependency on AWS masks direct control. The company lacks formal biodiversity assessment, water disclosure, and board-level sustainability governance. Clean environmental record with proactive climate misinformation bans, but shallow commitments across resource and nature categories.
Pinterest scores 53/100 (Making progress) on SINK's independent climate assessment, scored from public data only. Scores are free. Companies can never pay for anything about their own score. Last verified May 2026.
That places Pinterest joint 87th of 934 companies scored, and joint 14th of 73 in SaaS / Digital Services.
Limited evidence. This score rests on 6 sources, 17% of them published by the company itself. Every source cited here passed the same quality checks as any other score: all live, none from data aggregators. There is simply less of it.
What is Pinterest doing well, and where does it fall short?
Strongest on Controversies & Red Flags and Carbon Footprint: Operations (8/10, 6/10). Weakest on Nature & Biodiversity Impact and Resource Use & Waste (3/10, 3/10).
Where Pinterest lost points
For each question that lost points, the evidence our public rubric looks for that we didn't find.
- Emissions from its own operations6/10Its own emissions aren't independently verified or tracked over several years.
- Emissions from its supply chain6/10No full value-chain map or supplier engagement programme.
- Whether its emissions are falling5/10No evidence of a year-on-year fall in its total emissions.
- How clean its energy is6/10Less than 90% of its energy shown to be renewable.
- Its effect on nature3/10No assessment of its effect on nature, and no basic environmental policy.
- How it uses materials and handles waste3/10No active waste reduction, reuse or repair shown.
- Its effect on water3/10No monitoring of water use, or no measures to reduce it.
- Its climate targets5/10Its targets aren't science-based or committed to the Science Based Targets initiative.
- How openly it reports5/10No dedicated sustainability role, board oversight or public report.
A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.
How is Pinterest's SINK score calculated?
Same ten questions for every company. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleWhat evidence is Pinterest's score based on?
6 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.
17% of them were published by Pinterest itself; the rest come from independent sources.
Scored on 4 April 2026 under an earlier version of our method. We're re-checking it under the current method.
This company's public sustainability disclosure is limited. This score is based on the 6 verified sources cited below, rather than padded to a standard count.
Limited data coverage. This assessment is based on 6 sources, 17% of which are self-reported by the company. Scores may change as independent evidence becomes available.
If you believe a source has been misread or a newer version exists, submit a challenge.
Is this your company? Claim this profile (free)
Use this score in tenders
Send the link, or the one-page score sheet. It links back to this page and every source. Free.
Open the score sheet →Send new evidence, free
Scored low because little is published? Publish what you do and send us the link, free. If it holds up, your score changes, and the change is logged on your page.
How to send evidence →Put your score on your website, free
It shows the current score and links to this page, so it changes when the score does.
Track this score
Bidding for a public contract? Check if you need a Carbon Reduction Plan, free →
Want your own page like this?
Free, independent, every source shown. Send it to any buyer who asks about your sustainability.
How does Pinterest compare with other saas / digital services companies?
Where Pinterest sits among saas / digital services peers.
Among the 73 major saas / digital services brands we've scored, Pinterest is tied =14th of 73, with 3 others.
Who scores higher in SaaS / Digital Services?
The 3 companies in the sector scoring nearest above Pinterest.
Library of Things has negligible operational emissions and structurally reduces consumption through product sharing.
See the breakdown →Wren is a carbon offset platform operating in a structurally contested market.
See the breakdown →SAP's market-based emissions fell about 9% from 2023 to 2025, to 6.3 MtCO2e, against a target to cut them 90% by 2030.
See the breakdown →Which companies moved this week, and why.
One email, every Sunday. Score changes, new research, the stories behind the numbers. Free.
We'll send one email to confirm. No spam. Unsubscribe in one click.
Checking a company?
Search free →Asked to prove you're sustainable?
Get your business scored, free →Been scored?
Find your page and claim it, free →Scores are free. Companies can never pay for anything about their own score.