Recently scored: Dentsu, Omnicom, Publicis Groupe, WPP
Snap·SaaS / Digital Services·Santa Monica, California, US·Founded 2011·Last verified 21 April 2026
51
out of 100
Making progressPending Review

Snap reports emissions data and renewable electricity procurement, but trajectory is problematic: Scope 3 has risen 92% since 2019 baseline despite recent year-on-year dips. Intensity-based targets mask absolute growth. Heavy reliance on carbon offsets for neutrality claims, unverified emissions data, and no biodiversity or water disclosure compound weak accountability.

The calculation

Every score shows its working.

Same formula for every company. No curve. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
SaaS / Digital Services sector ceiling.
70 / 100
Performance score
Sum of the 10 rubric questions, scored 0–10 each.
47 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 70) + (0.7 × 47) = 53.9
Scale penalty
Multiplier based on absolute emissions volume — physics-first.
× 0.95
Final score
Rounded. Making progress.
51 / 100
The ten questions

Where Snap is strong, and where it isn't.

Strongest on Carbon Footprint — Operations and Carbon Footprint — Supply Chain (7/10, 6/10). Weakest on Water Impact and Resource Use & Waste (3/10, 3/10).

Where the evidence comes from

Every document used, listed.

5 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.

[1]Third-party verified
DitchCarbon: Snap organization profile
Ongoing
Q1Q2Q3Q8Q10
View →
[2]Self-reported
CitizenSnap: Planet sustainability page
Ongoing
Q1Q2Q4Q5Q6Q7Q8Q10
View →
[3]Self-reported
Snap Newsroom: 2024 CitizenSnap Report
2024
Q3
View →
[4]Self-reported
CitizenSnap: Main sustainability hub
Ongoing
Q4Q9
View →
[5]Third-party verified
S&P Global ESG Scores: Snap Inc.
Ongoing
Q9
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

Snap in context

Where Snap sits among saas / digital services peers.

Among the 38 major saas / digital services brands we've scored, Snap sits 16th of 38.

16/38
Snap's rank
47
Industry average
25
Industry low
73
Industry high
How this score has moved

Snap's score over time.

today

Score history begins 4 April 2026.

As Snap's score updates, the trajectory will appear here.

We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.

What's being contested

This score is not currently being contested.

Every challenge is published. We'd rather be corrected than wrong — that's the whole point.

No challenges submitted yet. If you have evidence that contradicts this score, you can challenge any question above — cite a public source and we'll review it.

About Snap

Snap Inc. is a US-based digital messaging and camera platform company, primarily known for Snapchat. The company operates as a SaaS and digital services provider with office infrastructure, cloud-hosted operations, and limited hardware production (Spectacles). Founded in 2011, Snap is headquartered in Santa Monica, California.

Founded
2011
Headquarters
Santa Monica, California, US
Employees
~4,911
Annual revenue
~$5.4B
Company website ↗
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