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Meta Platforms·SaaS / Digital Services·Menlo Park, California, US·Founded 2004·Last verified 21 April 2026
51
out of 100
Making progressPending Review+6 since last review

Meta operates comprehensive climate accounting with third-party assurance, but absolute emissions are rising sharply—total gross emissions doubled since 2019, driven by AI expansion. Scope 3 targets look unrealistic as supply chain emissions climb. The company faces greenwashing allegations, lobbies via the US Chamber against climate policy, and hired a documented climate denier to an AI advisory role.

The calculation

Every score shows its working.

Same formula for every company. No curve. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
SaaS / Digital Services sector ceiling.
70 / 100
Performance score
Sum of the 10 rubric questions, scored 0–10 each.
59 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 70) + (0.7 × 59) = 62.3
Scale penalty
Multiplier based on absolute emissions volume — physics-first.
× 0.82
Final score
Rounded. Making progress.
51 / 100
The ten questions

Where Meta Platforms is strong, and where it isn't.

Strongest on Carbon Footprint — Operations and Energy Source (8/10, 8/10). Weakest on Emissions Trajectory and Controversies & Red Flags (2/10, 5/10).

Where the evidence comes from

Every document used, listed.

12 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.

[1]Self-reported
Meta Sustainability — Climate
Ongoing
Q1Q8Q9
View →
[2]Third-party verified
Meta's Approach to Sustainability and Supply Chain Emissions
Unknown
Q1Q2Q5Q6
View →
[3]Third-party verified
Key Takeaways from Meta's 2024 Sustainability Report
2024
Q2
View →
[4]Third-party verified
Carbon Pulse — Meta Emissions Analysis
Unknown
Q3Q8
View →
[5]Public record
The Meta Dilemma: Invest Billions in AI but Find Ways to Cut Emissions Too
Unknown
Q3
View →
[6]Self-reported
Meta's Approach to Clean and Renewable Energy
2024
Q4
View →
[7]Self-reported
Meta Sustainability — Energy
Ongoing
Q4
View →
[8]Self-reported
Meta 2025 Sustainability Report
2025
Q5Q6Q7Q9
View →
[9]Third-party verified
Data Centers Consume Massive Amounts of Water
Unknown
Q7
View →
[10]Third-party verified
InfluenceMap — Facebook Lobbying Analysis
Ongoing
Q10
View →
[11]Public record
Montana DOJ Raises Greenwashing Claims Against Meta
2025
Q10
View →
[12]Public record
Meta Put a Climate Change Denier in Charge of Fighting AI Bias
2025
Q10
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

Meta Platforms in context

Where Meta Platforms sits among saas / digital services peers.

Among the 38 major saas / digital services brands we've scored, Meta Platforms sits 17th of 38.

17/38
Meta Platforms's rank
47
Industry average
25
Industry low
73
Industry high
How this score has moved

Meta Platforms's score over time.

today

Score history begins 8 February 2026.

As Meta Platforms's score updates, the trajectory will appear here.

We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.

What's being contested

This score is not currently being contested.

Every challenge is published. We'd rather be corrected than wrong — that's the whole point.

No challenges submitted yet. If you have evidence that contradicts this score, you can challenge any question above — cite a public source and we'll review it.

About Meta Platforms

Meta Platforms operates Facebook, Instagram, WhatsApp, and other social media services, plus AI infrastructure and hardware. As a hyperscale cloud and advertising platform, Meta is among the world's largest electricity consumers. The company is headquartered in Menlo Park, California, and serves over 3 billion monthly users globally.

Founded
2004
Headquarters
Menlo Park, California, US
Employees
~72,000
Annual revenue
~$161B
Company website ↗
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