SaaS / Digital Services

Meta Platforms sustainability score: 46/100

46/100
Making progress-5 since last review
Joint 25th of 73 in SaaS / Digital Services

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About Meta Platforms

Meta Platforms is a social media and digital advertising company operating Facebook, Instagram, WhatsApp and Threads. Headquartered in Menlo Park, California, it had about 78,865 employees and $201 billion in FY2025 revenue, almost all of it from advertising.

Founded 2004Head office Menlo Park, California, USStaff ~78,865 (FY2025)Revenue $200,966M revenue (FY2025)Website ↗

Our verdict

Meta matches its electricity with renewable power purchases, but its location-based Scope 2 has risen nearly 150% since 2019 and it left RE100 in 2026 over new gas power for AI data centres. Its Scope 3 target is a cap at the 2021 level rather than a cut, and as an advertising platform it is exposed to fossil-fuel advertising, a point flagged for review.

Meta Platforms scores 46/100 (Making progress) on SINK's independent climate assessment, scored from public data only. Scores are free. Companies can never pay for anything about their own score. Last verified October 2026.

That places Meta Platforms joint 256th of 934 companies scored, and joint 25th of 73 in SaaS / Digital Services.

The ten questions

What is Meta Platforms doing well, and where does it fall short?

Strongest on Carbon Footprint: Operations and Carbon Footprint: Supply Chain (7/10, 7/10). Weakest on Emissions Trajectory and Controversies & Red Flags (2/10, 3/10).

What's missing

Where Meta Platforms lost points

For each question that lost points, the evidence our public rubric looks for that we didn't find.

  • Emissions from its own operations7/10Its own emissions aren't independently verified or tracked over several years.
  • Emissions from its supply chain7/10No full value-chain map or supplier engagement programme.
  • Whether its emissions are falling2/10No evidence its emissions are falling, not even from energy bills or mileage.
  • How clean its energy is5/10Less than half its energy shown to be renewable, or no transition plan.
  • Its effect on nature5/10Its effect on nature isn't measured or independently verified.
  • How it uses materials and handles waste5/10No measurable waste or recycling targets reported publicly.
  • Its effect on water6/10No water stewardship programme or verified fall in water use.
  • Its climate targets5/10Its targets aren't science-based or committed to the Science Based Targets initiative.
  • How openly it reports6/10No annual impact report, or no pay linked to climate targets.
  • Its record on controversies3/10Points deducted for controversies or its business model. The finding is under question 10.

A score changes when the evidence does. We use new published evidence at the next rescore. Anyone can send us new evidence, free. How to send it.

The calculation

How is Meta Platforms's SINK score calculated?

Same ten questions for every company. No private weighting.

SINK = (0.3 × Base + 0.7 × Performance) × Scale
Industry base impact
SaaS / Digital Services sector ceiling.
70 / 100
Performance score
Sum of the ten questions, each scored 0 to 10.
51 / 100
Raw score
Weighted average before scale penalty.
(0.3 × 70) + (0.7 × 51) = 56.7
Scale penalty
Multiplier based on total emissions. Bigger polluters lose more.
× 0.82
Final score
Rounded. Making progress.
46 / 100
How this score has moved

Has Meta Platforms's score changed?

Meta Platforms's score has moved from 51 to 46 across 2 recorded reviews, down 5 points.

0255075100518 February 20264617 October 2026
  1. 51 → 46-517 October 2026

    Fortune 50 re-score (owner-approved batch 1, 2026-10-17)

  2. Scored 518 February 2026

    Initial score at platform launch

Where the evidence comes from

What evidence is Meta Platforms's score based on?

10 sources used in this assessment. All publicly available. Each row shows which of the ten questions it informed.

20% of them were published by Meta Platforms itself; the rest come from independent sources.

[1]Self-reported
Meta 2025 Sustainability Report

“Meta obtained limited assurance conducted by Ernst & Young LLP for select environmental metrics.”

2025
Q1Q2Q3Q4Q5Q6Q7Q8Q9
View →
[2]Self-reported
Meta 2025 Sustainability Report Blog Launch

“Enabled 48% of suppliers to set science-based emissions reduction targets”

2025
Q2Q4Q5
View →
[3]SEC filing
SEC Form 10-K FY2025 — As You Sow-led Exempt Solicitation (Shareholder Proposal on Climate Targets)

“Meta's total emissions from purchased electricity (Scope 2, location-based) skyrocketed nearly 150% between 2019 and 2024.”

2026
Q1Q3Q8Q10
View →
[4]Public record
Meta Leaves RE100, Commits to Gas Generation for AI Data Centres

“10 natural gas plants to power its Hyperion AI data centre campus in Louisiana”

2026
Q3Q4
View →
[5]Public record
Meta Buys 100% of Renewable Energy from New $900M Texas Solar Project
Unknown
Q4
View →
[6]Public record
Big Tech's Meta Makes Long-Term Climate Bet Through BTG Pactual Timberland Strategy
Unknown
Q5
View →
[7]Public record
Louisiana Data Centre Water Use Concerns (1012 Industry Report)
Unknown
Q7
View →
[8]SEC filing
SEC Form 10-K FY2025 (Meta Platforms)

“We had a global workforce of 78,865 employees as of December 31, 2025”

2025
Q9Q10
View →
[9]Independent source
LobbyMap: Facebook Lobbying Activity and Advocacy Positions

“a member of several industry associations which advocate on climate policy with consistently negative positions, such as the US Chamber of Commerce”

Ongoing
Q10
View →
[10]Public record
Facebook Advertisers Promoted False Claims About Climate Change During COP26 Summit
Unknown
Q10
View →

If you believe a source has been misread or a newer version exists, submit a challenge.

For Meta Platforms

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    Meta Platforms: SINK sustainability score 46/100.

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Meta Platforms in context

How does Meta Platforms compare with other saas / digital services companies?

Where Meta Platforms sits among saas / digital services peers.

Among the 73 major saas / digital services brands we've scored, Meta Platforms is tied =25th of 73, with 1 other.

=25/73
Meta Platforms's rank
41
Industry average
25
Industry low
74
Industry high
See all 73 in SaaS / Digital Services →
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