Deliciously Ella publishes a sustainability page but discloses no operational emissions data, formal targets, or verified reduction trajectory. The brand relies on third-party modelled figures and parent company Hero Group's SBTi commitments without standalone accountability. Packaging decisions are documented but unquantified. Acquired by Hero Group AG (Switzerland) in September 2024; fully integrated into Hero UK&I operations from January 2026. Post-acquisition sustainability reporting structure is not yet independently established.
B Corp certification status uncertain post-Hero Group acquisition (September 2024). Scoring AI did not surface active certification during May 2026 scoring. Verify whether B Corp was recertified, lapsed, or is pending recertification before next editorial cycle.
Same formula for every company. No curve. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleStrongest on Controversies & Red Flags and Resource Use & Waste (8/10, 4/10). Weakest on Targets & Commitments and Energy Source (2/10, 2/10).
6 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.
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Among the 41 major food & beverage (non-meat) brands we've scored, Deliciously Ella is tied =29th of 41, with 3 others.
Score history begins 29 May 2026.
As Deliciously Ella's score updates, the trajectory will appear here.
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Deliciously Ella is a UK-based plant-based food brand producing oat bars, energy balls, granola, and snacks. Founded by Ella Mills, the company was acquired by Hero Group AG in September 2024. It operates as a branded product line with outsourced manufacturing and distribution.
Plant-based food brand with similar SME-to-acquisition trajectory and outsourced manufacturing model.
View breakdown →UK-based food/beverage brand balancing commercial growth with public sustainability commitments.
View breakdown →UK snack brand with similar direct-to-consumer and outsourced production footprint.
View breakdown →Plant-based food brand acquired by larger parent; disclosure practices under parent company umbrella.
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