Lucy & Yak publishes an impact report and holds B Corp certification, but critical environmental data is absent. No Scope 1, 2, or 3 emissions are quantified, no reduction targets exist, and growth to £26.8M revenue lacks emissions tracking. Material choices and circular programmes show intent, but quality decline and frequent releases undermine sustainability claims.
Same formula for every company. No curve. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleStrongest on Controversies & Red Flags and Resource Use & Waste (7/10, 6/10). Weakest on Targets & Commitments and Emissions Trajectory (2/10, 2/10).
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Among the 35 major apparel (durable / outdoor) brands we've scored, Lucy & Yak sits 26th of 35.
Score history begins 5 April 2026.
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Lucy & Yak is a UK-based sustainable apparel brand founded in 2012, specialising in durable, ethically-made clothing. Known for organic cotton, recycled fabrics, and a buyback scheme (Re:Yak), the brand operates manufacturing in Rajasthan, India, with offices and retail stores in the UK. B Corp certified with ~51 employees.
Similar direct-to-consumer positioning and circular ambitions; also faces quality and overproduction criticism despite sustainability claims.
View breakdown →Comparable scale and B Corp certification; both lack quantified Scope 3 emissions and validated reduction targets despite material sustainability focus.
View breakdown →Gold-standard sustainable apparel comparator; contrasts Lucy & Yak's unquantified emissions and absent targets with transparent, audited environmental data.
View breakdown →Peer luxury sustainable brand; both claim ethical manufacturing but Lucy & Yak lacks Veja's published supply chain transparency and emissions baseline.
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